文章主体段落三大杀手锏：

一、举实例来源：考试大

　　思维短路，举实例！提出一个观点，举实例！提出一个方案，举实例！而且者也是我们揭示一个观点最好的方式，任何情况下，只要我们无法继续文章，不管三七二十一，尽管举例子！In order to attract more customers, advertisers have adopted every possible stimulative factor in making ads, such as sound, light, colours, cartoon films and human performance. For instance, to advertise a certain food, advertisers will ask an actor or actress to sit at a table and devour the seemingly delicious food while they fime him or her.更多句型：

　　To take … as an example, One example is…, Another example is…, for example
　　　
二、做比较 来源：考试大

　　方法：写完一个要点，比较与之相似的；又写完一个要点，再比较与之相反的；世界上没有同样的指纹，没有相同的树叶，文章亦同，只有通过比较，你才会发现二者的相同点（through comparison）和不同点（through contrast）。下面是一些短语：相似的比较：

　　in comparison, likewise, similarly, in the same manner

　　相反的比较：来源：考试大

　　on the other hand, conversely, whereas, while, instead, nevertheless, in contrast, on the contrary, compared with …, …

三、换言之来源：考试大

　　没话说了，可以换一句话再说，让你的文章在多一些字，或者文邹邹地说，是让读者更充分的理解你的观点。实际就是重复重复再重复！下面的句子实际上就三个字 I love you!

　　I am enthusiastic about you. That is to say, I love you.

　　I am wild about you. In other words, I have fallen in love with you.或者上面我们举过的例子：

　　I cannot bear it. 来源：考试大

　　可以用短语表达：I cannot put up with it.

　　因此可以这样说：I cannot bear it. That is to say, I cannot put up with it or I am fed up with it.

　　更多短语：

　　in more difficult language, in simpler words, put it more simply