HR: Staff Appraisals
1. The Objectives of Staff Appraisal
► Better clarify and define job functions and responsibilities;
► Increase staff's self-esteem and motivation to perform effectively;
► Gain new insight into staff and supervisors;
► Distribute rewards on a fair and credible basis;
► Clarify organizational goals so they can be more readily accepted.
2. Steps for Proper Performance Evaluation
► Supervisors should communicate job responsibilities to employees when they are hired. Supervisors should also communicate any changes in employee job responsibilities over time.
► When supervisors notice that employees have deficiencies, they should inform the employees of those deficiencies. Employees should be given a chance to respond to the criticism. Supervisors may also allow a short period of time for employees to correct the deficiencies. Supervisors should also communicate with employees who were evaluated favorably so that those employees recognize that their efforts are appreciated.
► Supervisors should be consistent when conducting performance evaluations. That is, two employees who have a similar deficiency should be treated equally in the evaluation process.
3. Actions for Supervisors to Take After the Appraisal
► Employees who receive a very favorable evaluation may deserve some type of recognition or even a promotion. If supervisors do not acknowledge such outstanding performance, employees may either lose their enthusiasm and reduce their effort or search for a new job.
► Employees who receive unfavorable evaluations must also be given attention. Supervisors must determine the reasons for poor performance. If the employees were unaware of their own deficiencies, the unfavorable evaluation can pinpoint the deficiencies that employees must correct. In this case, the supervisor may simply need to monitor the employees closely and ensure that the deficiencies are corrected.
Day2: HR: Staff Appraisals
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词书地址：BEC中级15天冲刺特训
※ 直击考点：
► 快速阅读能力；
► 把握文章结构和大意的能力；
► 根据语篇逻辑关系对内容进行衔接的能力；
1、看标题和副标题, e.g.:
When two brands are better than one Elena Alvarez takes a look at the effectiveness of marketing partnerships |
通过这篇文章的标题和副标题我们知道这篇文章讲述的主题就是marketing partnerships。
2、快速浏览文章，把握段落结构和大意
采取扫读的方法，快速浏览原文，分清每段的论点和论据。论点句一般是段落的第一句，后面的内容都是围绕着这中心展开的，都是阐释扩展句。比如，我们看这篇文章的一个段落：
The philosophy behind such joint ventures is simple. In economically challenging times, marketing partnerships provide a cost-effective method of increasing brand awareness and sales. As one expert in the field puts it, 'Clever marketing partnerships allow brands to target the right people, cutting down the above-the-line spend.' _________ It is better to simplify the process and give them one focal point. |
段落的首句说，这种联合经营背后的原理非常简单。换句话说，这个段落讲的就是企业为什么要选择联合经营。后面提到的市场合作对于提高品牌知名度和销量来说，是种非常划算的方式，以及引用人物的直接引语作例证，都是围绕这个中心展开的。
3、选择合适的选项
► 所选的句子，必须是和段落中心思想相关联的，比如，前面所举的例子中，空格处填入的句子一定要能够说明市场合作的原因；
► 所选的句子，一定要和上下文意义连贯，这个上下文，可以是相邻近的句子，也有可能是前面或后面两个句子。意义上的连贯，一般会通过语言的衔接来实现，考生可以通过这些语言衔接的手段来判断答案：
① 词汇的衔接。选项和其上下文中可能会出现原词，同义词，近义词的复现，反义词同现等；
② 逻辑信号词的衔接。如果选项中出现了逻辑信号词，比如therefore，but，because，moreover，for example等逻辑词，只要识别句子之间是否存在这样的逻辑关系，就可以迅速做出判断了；
③ 指代关系的衔接。如果选项中出现了一些代词，如this，these，them等，那上下文中必定有所指代的对象，如果没有指代对象，那这个选项一定排除。
e.g.：
The philosophy behind such joint ventures is simple. In economically challenging times, marketing partnerships provide a cost-effective method of increasing brand awareness and sales. As one expert in the field puts it, 'Clever marketing partnerships allow brands to target the right people, cutting down the above-the-line spend.' (1)_________ It is better to simplify the process and give them one focal point. Recent research has indicated that marketing partnerships can be up to 27 per cent more productive than single company campaigns. (2) _________ In particular it is ideal for bringing instant branding to companies that lack immediate consumer appeal. |
A In such circumstances, the effects are frequently major and can be long-lasting. B Some experts therefore predict that this style of marketing will take up an increasingly large proportion of many companies' total marketing budgets. C Successful marketing partnerships can consequently bring a financial advantage even to small and struggling companies such as these. D In return, its partner enjoys a broader distribution platform from which to promote its brand. E With only a finite number of consumers in any target market, there is no need to overwhelm prospects with competing messages from different organisations. F These are fairly standard items, but clearly the company hopes to transform them by broadening the associations consumers have with the brand. G For example, Profit Plus, a large UK financial services company, has recently joined forces with a leading supplier of electricity. |
根据以上两点判断标准，可推断出，第1个空格的句子一定要能够说明为什么进行市场合作，同时要
和上下文的target the right people，simplify the process and give them one focal point有关，要保持意义连贯，空格处的句子一定是讲简化过程相关内容的。符合要求的选项只有E，“目标市场的客户是有限的，没有必要让潜在客户接受来自不同机构的相互竞争的信息”。
第2个空格的段落第一句话表明这段讲述的是市场合作带来的好处。 B选项中的逻辑信息词therefore表明前后的因果关系，而“这种形式的营销将在很多公司的总营销预算中占据越来越多的比例”就是市场
合作优势的表现，因此正确答案是B。
一起来做个小练习吧!
NO.1 Choose the best sentence from the list to fill each of the gaps.
Staff Appraisals
A director of the advertising agency owned by tycoon Bob Jacoby once grumbled that he wasn't enjoying his work. Jacoby's reply was, 'I don't pay you good money to enjoy yourself. If you enjoy working here, you should be paying me money.' Jacoby's sentiments used to be common. (0) .... G… Happily, things have changed. Most organisations now undertake regular staff appraisals, at which employees have the opportunity to discuss one-to-one with their line manager their ambitions and hopes, their strengths and weaknesses, their achievements and their disasters. But it is worth remembering how new all this is, and why.
For a start, appraising isn't something many managers do naturally, of their own accord. They often find appraisals difficult to handle and have to be made to carry them out. Appraisal systems have become widespread partly as a result of employment legislation, but more particularly because companies have learned that such assessments can work to their advantage. (1) …… The company can improve its collective performance by helping employees to improve their individual performance.
Managers who use appraisals need to approach them very carefully. They should bear in mind their own experiences of being appraised when in junior positions, recalling which appraisals were helpful, which were not, and why. In most cases, their own bosses did their homework, checking out the job specification, the C.V. and any previous reports. (2)……. As a result, a lot of time would have been wasted, debating exactly what had happened and when.
Being prepared and appreciating what it is like to be on the receiving end are, indeed, the keys to successful appraising. It is important to begin an appraisal by giving members of staff a chance to express their own views about their performance. (3)…… Any information gained from colleagues is normally given in a positive spirit, since nowadays everyone understands appraisals and appreciates that they are carried out with good intentions.
The atmosphere in the appraisal should be one of positive and open discussion about how the employee is performing in the company. (4) …… Some individuals will feel unjustly criticised when their boss makes comments on their performance. Others will respond fiercely to a critical assessment - although if they defend themselves passionately, that is no bad thing!
Finally, it is important to regard appraisals as part of a continuing process. (5) …… Instead, they should be followed up with friendly questions from time to time, making it clear to employees that new goals and strategies suggested in them are to be taken seriously and are to be acted upon.
If these pieces of advice are followed, it is hoped that both the employees and the company as a whole will benefit from the experience.
A. However, managers must take great care in this respect.
B. Only after that should managers put forward their own points, which are likely to include comments collected from others in the organisation.
C. They should not be forgotten as soon as they are over.
D. Like many other aspects of free enterprise, appraisals are an excellent example of underlying self-interest.
E. Sometimes the appraiser goes too far the other way and fails to communicate problem areas and scope for improvement.
F. lf they relied on memory, they probably got things wrong.
G. Employees were paid, and they obeyed; if they didn't like it, they could leave.
NO.2 What is golden handshake?
A. 金色的握手
B. 纯真的友谊
C. 解雇费，退职金
赶紧点击右边链接参加吧：【BEC中级15天冲刺特训】Day2 阅读填空-HR: Staff Appraisals
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